If you have a business, it’s likely that you’re thinking about your ranking in search engine results pages. Maybe you’re actively doing SEO for your website or maybe you’ve decided to leave it in the hands of someone else. Either way, it’s important to understand what SEO is and why it matters today—and even more …
SEO is a major part of online marketing, but there’s more to it than just getting your title tag right. There are several things that affect SEO that you might not have considered before. Here are five of them: Title Tags Title tags are the most important on-page SEO factor. They’re the first thing search …
If you’re in business, you’ve likely heard about SEO rankings. You may know that they’re important for search engine optimization, but do you really understand what they are and why they matter? Let’s take a closer look at SEO rankings, how people search online and why these factors can impact your business. How do people …
Both SEO (Search Engine Optimization) and PPC (Pay-Per-Click) are popular marketing strategies in today’s digital marketing world. But what is the best strategy to use? Which one is better? In this article, we’ll help you understand the pros and cons of each so that you can decide which is right for you. SEO and PPC …
What’s the Difference Between Long Tail and Broad Keywords? Long tail keywords are keywords that have more words in them. Typically they will have three or more words to make up a long tail keyword, while a broad keyword will be usually one or two words. It’s going to be more competitive and expensive to …
What is an SEO Roadmap? SEO roadmaps or strategy plans are simple documents that describe the exact work your agency is going to take to work on your SEO. They usually include optimizations, new content, link building, technical SEO, and can usually go from one to six months of plans. Why do I need a …
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